Protective / Paper & Tissue / Pure Brown Kraft Counter Roll

Protective / Paper & Tissue / Pure Brown Kraft Counter Roll

Easy to use for all general wrapping applications.
Ideal for wrapping parcels for mailing.

Strong tear resistant wrapping paper

 Made from 100% pure natural kraft fibres

 5 Roll widths

Protective / Paper & Tissue / Pure Brown Kraft Counter Roll

 

Order Code Description and size  Length (m)
10P760 Pure ribbed kraft roll 70gsm  600mm 285
10P775 Pure ribbed kraft roll 70gsm  750mm 285
10P875 Pure ribbed kraft roll 88gsm  750mm 225
10P790 Pure ribbed kraft roll 70gsm  900mm 285
10P890 Pure ribbed kraft roll 88gsm  900mm 225
10P8150 Pure ribbed kraft roll 88gsm 1500mm 225



Pure Brown Kraft Counter Rolls (Ribbed) for Packing & Protection

Pure brown kraft counter rolls are a practical, everyday protective paper used at packing benches, dispatch counters, and warehouse workstations. Supplied on a roll, kraft paper can be pulled to length and torn or cut as needed, making it ideal for fast-paced wrapping, interleaving, and carton cushioning. The ribbed finish helps the paper handle well on the bench and provides a little extra structure when wrapping irregular shapes.

This collection focuses on ribbed kraft rolls in common widths and two paper weights (GSM). GSM (grams per square metre) is a simple way to compare thickness and strength: lower GSM papers are lighter and more flexible, while higher GSM papers are generally stronger and more resistant to punctures and tearing.

Pure Brown Kraft Counter Roll — Helpful Guide

1) Ribbed kraft counter rolls (bench rolls)

These are the core products in this category: ribbed kraft paper supplied on a roll for quick dispensing at a counter or packing table. Choose a width that comfortably covers your typical item size, and a GSM that matches the level of protection you need.

  • 20” - Random Kraft Counter Roll
    Convenient counter-roll format for general wrapping and interleaving at a packing bench. A good option when you want a manageable width for small-to-medium parcels.

In addition to the product above, the category specification table lists ribbed kraft rolls in these common formats:

  • 70gsm ribbed kraft rolls in 600mm, 750mm, and 900mm widths (longer roll length). Best for general wrapping, interleaving, and light-to-medium void fill.
  • 88gsm ribbed kraft rolls in 750mm, 900mm, and 1500mm widths (shorter roll length). Better suited to heavier items, sharper edges, and applications where puncture resistance matters.

Where kraft counter rolls are used

  • Wrapping before boxing: Wrap products to reduce scuffs and abrasion during handling and transit.
  • Interleaving and layer separation: Place sheets between items (or between stacked layers) to reduce surface-to-surface rubbing.
  • Void fill: Crumple kraft paper to immobilize products inside cartons and reduce movement.
  • Surface protection: Cover benches, shelves, or worktops during packing, assembly, or light-duty protection tasks.
  • Bundling: Wrap multiple items together to keep sets organized and easier to handle.

Case study: reducing transit scuffs on mixed orders

A dispatch team shipping mixed orders (boxed items, small components, and occasional fragile pieces) often sees cosmetic scuffs caused by vibration and movement inside cartons. By switching to a simple process—wrapping each item with a single layer of kraft paper, adding interleaving between hard surfaces, and using crumpled kraft as void fill—the team can reduce item-to-item contact and stabilize the load. The result is fewer surface marks and less time spent re-packing returns.

In practice, lighter paper is typically used for quick wraps and interleaving, while heavier paper is reserved for items with corners, edges, or higher mass where puncture resistance is more important.

How to choose the correct kraft counter roll

Step 1: Choose the paper weight (GSM)

  • 70gsm: A versatile choice for everyday wrapping, interleaving, and light void fill. It conforms easily around products and is quick to crumple for cushioning.
  • 88gsm: Choose when you need more strength, better tear resistance, or improved puncture resistance—especially for heavier items or products with sharper edges.

Step 2: Choose the width

  • 600mm: Handy for smaller parcels and compact packing benches where space is limited.
  • 750mm: A common “general purpose” width that suits many carton sizes and product shapes.
  • 900mm: Better coverage for larger cartons, bulkier items, and faster wrapping with fewer overlaps.
  • 1500mm: Wide coverage for large items and pallet-style protection tasks when cut down to size.

Step 3: Consider roll length and changeover frequency

Roll length affects how often you need to replace rolls at the packing station. Longer rolls can reduce changeovers in busy environments, while shorter rolls may be easier to handle and store. If multiple packers share a station, keeping a spare roll nearby can help avoid downtime.

Step 4: Match the paper to the packing method

  • Fast wrapping: Choose a width that covers the item in one pass and a GSM that tears cleanly without excessive effort.
  • Interleaving: Lighter GSM is often sufficient; focus on consistent sheet sizing and coverage.
  • Void fill: Both weights work; heavier GSM can create firmer “paper cushions,” while lighter GSM is quicker to crumple and uses less storage space per metre.

Best practices for using kraft counter rolls

Efficient dispensing and cutting

  • Use a stable dispenser or bench-mounted holder to keep the roll aligned and reduce telescoping.
  • For consistent sheet sizes, mark common cut lengths on the bench or use a simple measuring guide.
  • If tearing by hand, start a straight edge and tear with steady tension to reduce ragged edges.

Wrapping technique tips

  • Overlap seams: A small overlap improves coverage and helps prevent exposed corners.
  • Protect corners: Add an extra fold at corners and edges where abrasion and punctures are most likely.
  • Keep it snug: A snug wrap reduces shifting inside the carton and improves presentation on arrival.

Using kraft as void fill

  • Fill voids so the product cannot move when the carton is gently shaken.
  • Create “paper cushions” by loosely crumpling rather than tightly balling; this improves shock absorption.
  • Place void fill above and around the product, not only at the bottom of the carton.

Storage and handling considerations

  • Keep rolls dry: Store in a clean, dry area to maintain paper strength and avoid waviness.
  • Avoid crushing: Store rolls upright or on racking that supports the core to prevent flat spots.
  • Rotate stock: Use older rolls first to keep paper condition consistent across packing stations.

Common applications by industry

  • E-commerce and fulfilment: Quick wrapping and void fill for mixed SKU orders.
  • Retail back-of-house: Counter wrapping for customer pickups and transfers between stores.
  • Manufacturing and assembly: Interleaving between parts and surface protection on benches.
  • Warehousing and distribution: Layer separation, bundling, and general protective wrapping.

Frequently asked questions

What does GSM mean for kraft counter rolls, and how does it affect performance?

GSM means grams per square metre and is a practical indicator of paper weight. Lower GSM kraft is lighter and more flexible for quick wrapping and interleaving. Higher GSM kraft is typically stronger, with better tear and puncture resistance for heavier items.

Which width should I choose for a packing bench: 600mm, 750mm, 900mm, or 1500mm?

Choose a width that covers your typical item with minimal overlap. 600mm suits smaller parcels and compact benches. 750mm is a general-purpose option. 900mm covers larger cartons efficiently. 1500mm is useful for wide coverage and cutting down for large items.

Can kraft counter roll paper be used as void fill inside cartons?

Yes. Kraft paper can be crumpled to fill empty space and reduce product movement during transit. For best results, use enough paper so the item cannot shift when the carton is gently shaken, and distribute fill around and above the product.

Is ribbed kraft paper better than smooth kraft for wrapping and interleaving?

Ribbed kraft has a textured finish that can improve handling and give the sheet a little extra structure when wrapping. Smooth kraft can be easier for very tight folds. Both work well; selection usually depends on handling preference and the protection level required.

How do I reduce tearing and waste when dispensing kraft paper from a counter roll?

Use a stable dispenser to keep the roll aligned and apply steady tension when tearing. Standardize common cut lengths with simple bench markings to avoid over-pulling. For heavier items, add targeted extra folds at corners instead of using multiple full layers.