Kraft Wrap
Pure Brown Kraft Wrap (70gsm) — Reliable, versatile wrapping paper for packing & protection
This pure brown kraft wrap is a practical, everyday packaging paper designed to protect products during handling, storage and transit. With a 70gsm basis weight, it offers a balanced combination of flexibility and strength, making it suitable for wrapping, interleaving, cushioning and surface protection across a wide range of packing tasks. Kraft wrap is widely used in warehouses, eCommerce fulfilment, retail back-of-house operations and manufacturing environments where a clean, recyclable paper solution is preferred.
Whether you are wrapping individual items, lining cartons, separating components, or adding a protective layer around goods, kraft wrap provides dependable performance without the bulk of heavier papers. It conforms easily around shapes, helps reduce scuffs and scratches, and can be used as a simple void-fill when lightly crumpled. As a paper-based protective material, it is also easy to handle, quick to apply, and straightforward to dispose of or recycle in typical paper waste streams (always follow local recycling guidance).
Key Features
- 70gsm kraft paper: A versatile weight that is easy to fold and wrap while still offering useful tear resistance for day-to-day packing.
- Pure brown kraft appearance: A classic, professional look that suits general packaging, storage and dispatch operations.
- Protective wrap & interleaving: Helps reduce surface marking by separating items and adding a barrier layer.
- Carton lining: Useful as a liner to reduce abrasion against corrugated board and to improve presentation on opening.
- Void-fill capability: Can be lightly crumpled to help stabilise products inside cartons for short-to-medium transit demands.
- Easy to cut and handle: Simple to trim, fold and apply for fast packing workflows.
- Paper-based protective solution: A popular alternative to plastic-based protective materials where paper is preferred.
Typical Uses
- Wrapping products prior to boxing (general goods, parts, accessories)
- Interleaving between stacked items to reduce scuffing
- Lining cartons, totes and bins
- Light cushioning and void fill (crumpled paper)
- Protecting surfaces during storage or internal transport
- Retail and gift-style wrapping where a natural kraft look is desired
Pure Brown Kraft Wrap (70gsm) — Full Product Guide
Kraft wrap is one of the most widely used protective packaging papers because it is simple, adaptable and cost-effective. This 70gsm pure brown kraft wrap is designed for general-purpose packing and protection, helping you wrap items quickly while maintaining a tidy, professional presentation. It is particularly useful when you need a paper layer that folds neatly, conforms around corners, and provides a practical barrier against light abrasion and dust.
How It Works
Kraft wrap protects items by creating a paper barrier between the product and external contact points. When wrapped around an item, it helps reduce direct rubbing against other products, carton walls, or handling surfaces. Used as interleaving, it separates stacked items to minimise surface-to-surface contact. When crumpled, it can also act as a basic void-fill material, helping to reduce movement inside a carton.
Because kraft paper is easy to fold and crease, it can be applied quickly in packing stations. It is also easy to combine with other packaging materials such as corrugated boxes, tapes, labels, and additional cushioning where required.
Materials and Construction
This product is a pure brown kraft paper wrap with a 70gsm basis weight. “GSM” (grams per square metre) is a standard way of describing paper weight and gives a useful indication of thickness and robustness. A 70gsm kraft wrap is commonly chosen for general wrapping and protective tasks because it remains flexible and easy to handle while offering practical strength for everyday use.
Kraft paper is valued for its natural brown appearance and its suitability for protective packaging. It is often selected where a paper-based solution is preferred for operational simplicity and waste handling.
Packaging Performance and Protection Level
In real-world packing, kraft wrap is typically used to prevent light scuffs, scratches and dust exposure rather than to provide heavy impact protection. For fragile items or high-drop-risk shipments, kraft wrap is best used as part of a broader packing method (for example, wrapping the item first, then adding cushioning and ensuring the carton is correctly sized and filled to prevent movement).
For many products, a single layer of kraft wrap is sufficient for surface protection. For more delicate finishes, multiple layers can be applied, or kraft wrap can be paired with softer interleaving materials depending on the item’s sensitivity.
Floor Type Compatibility (Packing Station & Warehouse Use)
Kraft wrap is compatible with typical packing environments including warehouse benches, dispatch tables and production packing lines. It can be used in:
Manual packing stations where operators cut sheets as needed.
Batch packing workflows where consistent sheet sizes help standardise packing speed.
Retail back-of-house for wrapping and presentation.
If you are using kraft wrap as void fill, consider the carton size and the weight of the packed goods. The goal is to immobilise the product so it cannot shift during transit.
Health and Safety
As with all packaging materials, safe handling practices are recommended:
• Keep work areas clear to reduce trip hazards from offcuts.
• Use appropriate cutting tools and follow site safety procedures.
• Store paper in a dry area to maintain performance and reduce the risk of slipping from loose sheets.
Ideal Applications and Use Cases
Warehousing & fulfilment: Wrap items before placing into cartons, line boxes, or separate multiple items in the same shipment.
Manufacturing & assembly: Interleave between components to reduce marking during internal movement or storage.
Retail & presentation: Use as a clean, natural-looking wrap for products where a kraft aesthetic is appropriate.
Storage: Wrap items to reduce dust and light abrasion while stored on shelves or in bins.
Maintenance, Cleaning and Care
Kraft wrap is a consumable packaging material and does not require maintenance. To keep it in best condition:
• Store in a clean, dry environment.
• Avoid exposure to moisture, which can reduce strength and cause wrinkling.
• Keep away from contaminants (oils, chemicals) that could transfer to wrapped products.
Case Study (Example Packing Workflow)
Scenario: A small eCommerce fulfilment team ships mixed orders containing multiple items per carton.
Approach: Each item is wrapped in kraft paper to protect surfaces, then items are placed into a correctly sized carton. Any remaining space is filled with lightly crumpled kraft wrap to reduce movement. The carton is sealed and labelled as normal.
Outcome: The team achieves a consistent packing method that improves presentation on unboxing and helps reduce minor scuffs caused by item-to-item contact during transit.
Who Is It For?
This 70gsm pure brown kraft wrap is ideal for:
• Warehouses and dispatch teams needing a dependable, general-purpose wrapping paper
• Retailers wanting a natural kraft look for wrapping and presentation
• Manufacturers and workshops needing interleaving and surface protection
• Anyone looking for a paper-based protective packaging option for everyday use
Colours / Features Available
This listing is for pure brown kraft wrap. If you are standardising packaging across multiple product lines, brown kraft is a popular choice because it looks consistent, is widely recognised, and suits a broad range of applications.
Sizes Available
This product page may represent multiple size options/variants. Select the required option from the available variants on this page to match your packing process and carton sizes.
Need help choosing?
If you tell us what you are packing (item type, approximate dimensions, and whether you are wrapping, lining, or void-filling), we can help you select the most suitable kraft wrap option for your workflow.